Artist Entrepreneur Series
Co-sponsored by Shenandoah Valley SBDC and the Artisans Center of Virginia.
*$45 each seminar, or $199 for five part series
Have You Thought It Through? An Artist’s Introduction to Creating a Business
Sherri Smith, owner of Lander Creative, LLC & ACV Executive Director, covers basic components to consider when contemplating an artistic business endeavor. You have the talent; you will also need a business owner’s mindset. What is your unique selling proposition? Who are your competitors? Learn how to grow your business while preserving your artistic creativity!
56095; $45*, Wednesday, Mar 28, 6-9 pm; BRCC Fine Arts Center V205
Photographing Your Art
Having trouble getting photographs of your work for a website or to submit to a show? Are you tired of digital photos that make your creations look dull - or the wrong color? Photographer Mark Miller examines background choices, light sources, camera and lens selection and exposure. Learn how to capture sharper images and more realistic colors.
56096; $45*, Wednesday, Apr 4, 6-9 pm; BRCC Fine Arts Center V205
Shout it Out! - PR & Marketing for Artists
Nick Sabin, Charlottesville Media, will share simple and affordable ways to enhance your website as well as time-saving tips for extending your social media channels in this workshop geared to help you, the independent artist, self-promote and successfully market your talent. Learn how to write press releases that catch an editor’s eye and create print materials that will draw your audience in, as you develop a sound foundation for putting your public relations strategy to work.
56097; $45*, Wednesday, Apr 11, 6-9 pm; BRCC Fine Arts Center V205
The Art of Email
You don’t have to be a computer genius to make the internet work for you! Kim Taylor Cash shows how email blasts help you connect with current and potential customers, share marketing information and links with other artists, and tie into social media. Develop a working knowledge of how to craft effective email blasts and build your contact network.
56100; $45*, Wednesday, Apr 18, 6-9 pm; BRCC Plecker Center P101
Entrepreneurs, Artisans and Taxes: Can we all get along?
What are deductible expenses? Does mileage count? How about deducting part of my house? Do I really need an extra bank account? Why is everybody telling me to become a LLC? Do I need to make estimated tax payments? Can I really have my own pension? Dennis Peltier will answer these questions and more!
56102; $45*, Wednesday, Apr 25, 6-9 pm; BRCC Fine Arts Center V205
